McDonalds of Bridges

The Calatrava bridges around the world are brilliant in their design, engineering and marketing – and have earned their popularity. About 40 of them have been built so far all over the globe, so in a certain way they are the McDonalds of bridges. They all have the same processed and globalized esthetic, easy to digest but whose nutritional value is suspect. [Heat over troubled bridge]

“They all have the same processed and globalized esthetic, easy to digest but whose nutritional value is suspect.” 멋진 표현이다. (via The Happy Pontist)

This entry was posted in 세계의 교량 and tagged , . Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

Post a Comment

You must be logged in to post a comment.